"Trust that if you choose two or three solid marketing strategies and employ them diligently, clients will result. If you panic and keep changing your plan, or piling new activities on the plate, the result is more struggle. Trust that if you spend some time and money on an attractive mailer and a targeted list with enough names on it, you will fill your workshop. And trust enough to spend that time and money up front instead of struggling by with an amateurish flyer and just asking your friends to spread it around."
Link to article.