Saturday, November 08, 2014

Strategy for Overcoming Price Objections

Every industry has this problem. Customers always want something for free (or close to free as possible). This is nothing new, but the internet has elevated this desire. I remember there was a time when I was asked to design a poster. And the requester thought that if they offered me $25 that I would jump at the chance to do their work. Of course that didn't happen.

Saturday, November 01, 2014

18 Beautiful Healthcare Website Designs

Healthcare providers rarely have websites that are beautifully designed. So, when a provider gives their web presence some design care, they can really stand out. Here are some examples of beautifully designed healthcare websites for your inspiration.

Saturday, October 18, 2014

6 Basic Rights of Graphic Designers

The relationship between a client and graphic designer is critical in producing good design results. It's the designer's job to help the client realize their vision, and the client's job to give the designer what they need. The client is the expert on what they want to communicate. The designer is the expert on what will work visually to effectively communicate what the client intends.
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