Wednesday, April 25, 2007

What is Enterprise 2.0?

This is a well-designed slide presentation explaining Enterprise 2.0. As I understand it, it is a new buzz word that describes what you can do with Web 2.0 (yet another buzz word) in the workplace, and for one's own career. Web 2.0 is a term describing the trend of web interaction from a spectator to an active participant.

In the slide presentation a mythical user demonstrates how this is done, and how this may be a better way to do business. This is a good example of how to use prototypical characters to understand a user base.

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