Wednesday, September 28, 2005

Good Clients

I have been blessed with some good clients recently. This made me think about what makes them so good.

A good client:

  • educates herself about the design process

  • considers her audience's needs; and if doesn't know them, seeks help from the designer

  • doesn't try to design or art direct the designer, but offers good business insight into the problem

  • has spent time understanding her needs and goals before coming to the designer

  • happily answers a designer's questions because she knows that the designer is thinking, and with good information, will produce a successful design

  • sees designers as partners in her business success, not production workers

  • has a budget or an idea of how much she wants to spend to produce a design(s)

  • is flexible to new ways of thinking

  • pays promptly.

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